In this new episode of ReDefine, I speak with well-known commercial photographer and long-time educator Bobbi Lane about about her best creative and business advice on the competitive field of professional commercial photography after 35 years of shooting. We sat down at Photo Plus Expo – in beautiful New York City (between our respective presentations!) – and she shared some very cool behind-the-scenes information about a striking drag-the-shutter rooftop shoot and a few excellent lessons she’s learned along the way, with one really powerful theme: “Perseverance furthers”. Get some wisdom: Major Thanks to Adorama.com for their wonderful sponsorship of this program! You can see much, much more content by the other Adorama TV hosts, Joe McNally, Mark Wallace, Richard Harrington, Bryan Peterson, Joe DiMaggio, and Gavin Hoey by checking out AdoramaTV.com.